Glebe BIA launches $10,000 “Glebe-Spree” as Bank Street Re-opens
November 16, 2011 (OTTAWA, ON) – Bank Street in the Glebe re-opened to traffic Tuesday and the Glebe BIA launched an exciting contest to mark the occasion.
As one of the City of Ottawa’s most ambitious road projects wraps up for the Christmas retail season, the Glebe Business Improvement Area wants to encourage shopping in this historic and attractive community with a chance to win a $10,000 “Glebe-Spree”.
Local merchants began handing out the Glebe Passport to shoppers November 15. The Passport is a mini brochure which provides a merchant directory along with the “Glebe-Spree” contest details and entry form. The Passport entry form consists of pages that shoppers will use to collect stickers for every $20 they spend at participating locations in the Glebe. Once $200 worth of stickers is collected, the full page can be removed from the Passport and dropped off any Glebe business to be entered into the draw for a $10,000 shopping spree in the Glebe. The prize money was generously donated by the Glebe BIA, Scotiabank, Ottawa Greenbelt and Taggart Construction.
“This contest is our way of saying ‘Thank you’ to our loyal customers for being patient during the road closure,” says Christine Leadman, Executive Director of the Glebe BIA. “We’re also hoping this great prize and our numerous holiday events will entice new shoppers to the Glebe.”
Passports will also be distributed in newspapers and by street teams in the Glebe and surrounding areas.
November 15th marked the official ribbon cutting ceremony and the re-opening of Bank Street. The official launch will take place on November 19th along Bank Street with a live-to-air broadcast from Majic 100 radio at 9:00am, prizes, food kiosks, a visit from Santa, and other festive street-level activities.
The contest runs until December 31st. Contest details and extra ballots can be at www.GlebeSpree.ca
For more information, contact:
Glebe Business Improvement Area
Outside the Cube